Nelson Environmental Remediation is a company that excels at what they do: cleaning contaminated soil. Despite their success and global presence, they sometimes run into potential clients that are unfamiliar with their unique process. To be honest, when they try to explain how their process works, ‘on site, ex situ, thermal desorption with a destructive removal efficiency of 99.99%’ doesn’t exactly roll off the tongue.
That’s where we came in. Working alongside a talented collaborator (Lianne Charlene Creative) we developed a scrolling animation that Nelson could use whenever they needed to demonstrate their process to a potential client. This would especially come in handy during trade shows, conference speaking engagements, and when communicated with clients that use English as a second language.